IoT domain names are tempted by sky-price brand protection

Since Premier Wen Jiabao proposed a national strategy for “perceiving China” in Wuxi, the concept of the Internet of Things has spread all over the country from the north to the south, and the Internet of Things domain name has immediately become a hot commodity. Recently, the well-known investor Cai Wensheng's Wulian Shuangpin domain name was transferred at a price of one million yuan, and the well-known Internet of Things company Nanjing Wulian Sensing Co., Ltd.'s Internet of Things domain name Wulian. Cc, also favored by several domestic leading companies, offered more than one million but was rejected.

Cai Wensheng 7-digit transfer of domain names Recently, 4399 chairman Cai Wensheng, a well-known angel investor, frankly admitted that even he himself did not expect that 10 years ago, registered "IoT" double-fight domain name Wulian. Com, which only cost a few tens of dollars, is now successfully transferred at a 7-figure price. It is really overjoyed. He himself stated that he registered the domain name at the time and did not expect that the concept and industry of the Internet of Things would be so popular. He was strongly supported by the country and made the value of his domain name skyrocket and was sought after.

In fact, investment domain names are inseparable from the hype. What is popular and well-known is what they are scrambling for. Although it is a bit overdone, it is a good idea to grasp a certain degree. It is natural to be able to grasp the industry trend by following the trend. Today, domain names such as low-carbon, cloud computing, Internet of Things, and wireless sensor networks are quite speculative, but there is no doubt about their commercial value.

IoT domain name encountered 10 million yuan inquiry The author learned that, with the Internet of Things becoming a strategic emerging industry within the national 12th Five-Year Plan, across the country competing to launch the Internet of Things project, the Internet of Things related industries and domain names, have dipped many . The reporter found that a variety of Internet of Things (IoT) domain names associated with the Internet of Things (IoT) have been registered, and that some large enterprises that “behind hindsight” want to work in the Internet of Things are turning their attention to purchasing successful registrations. Networked domain name.

In addition to Cai Wensheng's wulian. The com domain name was acquired, according to industry sources, the domain name Wulian of the well-known Internet of Things company Nanjing Wulian Sensing Co., Ltd. Cc, also received a number of companies in the inquiry, including a leading telecommunications industry is also out of the high price of 3 million yuan, showing a strong desire to buy, but it was rejected by the registrant.

Registering domain names is just to protect the brand. According to a person from Nanjing Senlian Sensing Co., Ltd., domain name investment is not an essential attribute of a domain name. The basic value of a domain name lies in its use. Its appreciation space is closely related to the use of domain names. Domain names only have to be paired with. The company can produce real value. Nanjing Wulian Sensing Co., Ltd. is a fast-growing Internet of Things company. Registering the Internet of Things domain name protects the domain name assets and brand value. The domain name is owned by the enterprise and applied to the enterprise's online brand building, network marketing, and marketing. Can produce high value-added, boost business development.

It is understood that Nanjing Wulian Sensing Technology Co., Ltd., as a high-tech company specializing in IoT sensors, is one of the earliest companies engaged in the research of the Internet of Things. The company relies on universities like Nanjing University and Southeast University. R & D capabilities, have launched "Internet of things, sensors," "Internet of Things module", "smart home" and other products, has been successfully applied to Internet of Things technology in smart homes, smart communities, smart cities, smart security, smart agriculture and other fields.

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