After "unspoken rules" have been exposed frequently in almost every industry, consumers have lost some confidence in purchases. How to buy products with peace of mind has been a headache for people. In the home furnishing industry, because most consumers do not know much about furniture, manufacturers and merchants use various tricks to deceive consumers. Bag adjustment is a method they often use. Some consumers often fall into the trap because they accidentally fell into the trap and ended up eating Huanglian dumbly.
Large error between samples and real goods
A month ago, Ms. Dong bought a set of bedroom furniture in a small store. At that time, she looked at the samples and felt that they were "long". According to the salesperson, pure white panel furniture, all corners and corners are all chipboard, furniture handles are all imported hardware from Germany, including bedside tables and wardrobes, a special price of 6,000 yuan, the brand is seen on TV advertising famous brand. "The color and the price are all my favorite. I saw the furniture sample and immediately decided to buy it." Ms. Dong, who was cheerful in character, paid the full amount, signed the purchase contract, and waited for delivery in 20 days according to the merchant's agreement. Goods come to your door.
However, what Ms. Dong did not expect was that the products that Zuo waited for to come to the door were very different from the samples they saw. "The colors on the outside look the same, but the wardrobe has three drawer bases with different colors and wood grains. I think something is wrong. I found a friend who knows how to come to see it. The wood is different. The former uses MDF made from wood flour, and the latter is a particle board made from wood particles. From the overall performance of wood, MDF is worse than particle board. "Ms. Dong said that this is the same as The "clear particle board" introduced by the salesperson was completely different, and the color of the bottom plate of the drawer was different from the samples I saw in the store. What made Ms. Dong feel very angry was that after the appraisal by the knowledgeable friend, all the hardware of the wardrobe was also made in China, which was not the so-called "German import" at all. "If it wasn't for a friend who had done this business before, just by myself as an ordinary consumer, I can see that these small parts are also packaged, and now I think that the merchant is too shameless."
After many negotiations and threats to sue the industry and commerce department, Ms. Dong finally received a set of bedroom furniture replaced by the manufacturer. "I didn't expect that the samples I have seen will be repackaged during the production process. Do I have to bring a professional to go after buying household items?" Ms. Dong was quite helpless.
"Adjustment package" is not uncommon
In the home circle, the encounter like Ms. Dong is not a case. In the areas of floors, cabinets, wooden doors, and even paint, similar incidents have occurred. Using good-looking samples as bait, in the actual goods sent to customers, the use of imported plates for domestic plates, imported hardware for domestic hardware, or cut corners to implement package adjustment plans has become a small brand in the home industry. Proclaimed unspoken rules.
Some well-known brands may also make use of the package. For example, people often see how loud a certain brand is, but in the random inspection of the quality supervision department, they often become the protagonists on the "black list". The reason is that the products it sends to the quality inspection department often go through strict procedures, but the products put on the market are greatly reduced in quality. It is precisely because of some negligence of quality in mass products, and a little carelessness, it may fall out in the random inspection. A paint manufacturer told the author a true story. After a certain inspection, a certain brand was deemed to have excellent product quality, and finally the brand became a paint supplier for a sports construction project. The fact of the inside story is that during the bidding, the sample sent by the brand was a well-known brand paint purchased from a specialty store, and the paint applied to the wall after winning the bid was replaced by its own product, but it was four or five yuan a pound. Such products really need to be sent for testing, and it is strange not to appear on the "black list" of quality.
In the field of wooden doors, there are now many packages. The solid wood composite doors are all priced at 1,000 yuan, but the contents are not necessarily the same. The door body covered by two sides of wood skin may be solid wood or MDF; the whole door body may be filled with wooden boards, or only a few wooden squares may be added around, or even filled with broken wood chips or even straw. Whether the sample that the consumer sees is the same as the material used in the product actually delivered to the home depends entirely on whether the company intends to deceive you. The implementation of subcontracting schemes by enterprises is a scourge of interest
Why do some companies take risks and implement package adjustment plans? It's all a matter of interest. Taking the current home market as an example of the phenomenon of more package adjustments, the price difference between imported and domestic plates is more than 20%, and the price difference between domestic brand plates and unknown plates is also more than 20%. The imported board is used as a sample, and the domestic board is used to adjust the package when shipping, or the domestic brand board is used as the sample, and the brand is used to adjust the package. The profit is quite amazing.
More importantly, consumers have poor ability to identify package adjustment behavior. Take panel furniture as an example, the surface layer is melamine board, which is all particle board. Different environmental protection grades must be identified by professional institutions, and the formaldehyde emissions are 1.5 g / ml (E1 level) and 0.5 g / ml ( (E0 level) are in line with national standards. Consumers see nothing more than color, gloss, flatness and other surface phenomena. Imported and domestically produced plates can do exactly the same. If manufacturers make hands and feet on the hardware parts of furniture, they are less likely to be noticed by consumers. The appearance looks glorious. I can't see any problem for about a year. After a long time, everyone will feel no more and it is very deceptive. According to industry insiders, consumers are reminded that the best way to prevent merchants from repackaging is to choose branded products. Enterprises that want to be a brand generally don't take their own credibility to take risks. However, if a brand enterprise implements a package adjustment plan and gains people's trust with its brand influence, it is impossible to prevent.
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