Nowadays, there are many traps in the field of home decoration, and ordinary consumers can't recognize it without glaring eyes. From the perspective of the decoration project budget alone, the profit margin of the decoration company can reach 30% -40%. If undertaking a mid-grade project, the profit of the decoration company is generally around 20,000 yuan. In order to maximize profits, some decoration companies have even adopted the method of swindling and abduction. Among them, the hidden obscurity makes consumers unpredictable.
A greasy one: increasing prices
Some decoration companies and foremen have subcontracted the home improvement projects in layers, and then subdivided the decoration projects and then increased the price. This behavior has become the "black hand" behind the scenes of pushing up the price of home improvement. Taking the purchase of building materials in the traditional decoration model as an example, after the price increase of the manufacturer-sales department-regional general generation-prefecture general generation-storefront-home improvement company, the final purchase price of consumers may be higher than the factory The price is as much as 60-70% higher.
Cat greasy two: conversion material measurement unit
Converting material measurement units is the most common and covert means for some decoration companies to make profits. Normally, building materials on the market are sold in units of measurement such as how many yuan per barrel (a group) and how many yuan per piece. On the quotations presented by some decoration companies to the owners, the building materials are quoted per square meter and per meter, such as paints and plates. In this way, the owner has no idea how much material the whole project will use.
Compared with the main materials, the moisture of the auxiliary materials is greater. Taking the simplest wall treatment as an example, the latex paints sold on the market are calculated in units of barrels, but the decoration companies generally use units per square meter. To calculate the price of latex paint, so as to earn the difference in the unit conversion process.
Mischievous three: use low quotes as bait
Due to the fierce competition in the decoration industry, some decoration companies will obtain the right to decoration by reducing the price of decoration. Their specific approach is to omit some projects intentionally and then discount some projects. The budget for this is definitely lower than other decoration companies. . However, such decoration schemes often do not involve the cost of purchasing materials, which leaves the decoration company with an operable space. They usually give priority to the use of counterfeit and shoddy materials that are not environmentally friendly. They will take the opportunity to increase the price. In fact, the final cost of the owner is not low.
Catty four: make money with attrition
Material loss is also a way for decoration companies to make profits. For example, decoration companies usually set a certain percentage of loss on tiles, floors, ceilings and other materials on the quotation. For the owner, it is difficult to account for the actual loss of materials, then the excess loss will flow into the decoration company's pocket.
Consumers: not just do n’t let go of power
Many consumers said that decoration is an arduous, laborious, and troublesome thing. If there is a decoration company with reasonable pricing and guaranteed materials, they are also happy to decentralize and fully hand over the project to the company. It's too hard to find a home improvement company. Consumer Ms. Wang said that recently she was busy renovating the house, running the decoration company during the day, and watching the forum at night. She could hardly feel at ease to work, and felt that she was not at ease to hand over the project to any company.
Lawyer: Careful contract is the key
Because there are many hidden projects in the decoration process, such as the laying of pipelines, it is difficult to prove once a problem occurs, making it difficult for consumers to protect their rights. At the same time, because part of the decoration contract is not clearly signed, some decoration disputes can only be resolved by mediation. Only when the decoration company violates the contract or there are obvious cases of cutting corners, the owner can win the rights protection. Therefore, lawyers remind consumers that they should be as meticulous as possible when signing a contract with the decoration company. One way is to ensure that their rights and interests are not infringed; the other is that once there is a problem with the project, it can be effectively proved.
Expert: Call for B2C model
Relevant experts called for home renovations to adopt the B2C model, that is, merchants directly contact consumers, which can save the intermediate price increase, make the decoration more transparent, and provide a more secure source of materials.
The editor of Suzhou GO Jiaju is responsible for editing the report, sourced from China Consumer News.
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